ZenART's Membership Plans Terms & Conditions

(Updates effective 17/08/2020)

These terms and conditions (“Terms and Conditions”) govern the ZenART Supplies Rewards & Referral Plan as well as Subscribe & Save Plan (“Membership Plans”), and members of the programs will earn zen coins in connection with the purchase of qualifying online products and online activities that are redeemable towards the purchase of certain products online. For the re-occurring members (Subscribe & Save Plan) this includes exclusive gifts & content.


  • Free. No purchase is necessary to obtain membership in the Rewards & Referral Program, but you must establish an account at https://shop.zenartsupplies.co/account/register . Please see our privacy policy, located here, to understand how information you provide us will be used. This program is void where prohibited.
  • Eligibility. In order to be eligible for the Rewards & Referral Program, you must create an account as outlined in these Terms and Conditions. You may create an account if you are at least seventeen (17) years of age, have Internet access, and have a valid mailing address. If you are between the ages of 17 and 18, you must have your parent’s permission to register for an account. If you choose to create an account, you are responsible for maintaining the confidentiality of your account, username and password and for restricting access to your account. You are responsible for keeping such information current, complete, accurate and truthful. You agree to accept responsibility for all activities that occur under your account, username and/or password. You agree to provide only current, complete, accurate and truthful information. If you are accessing and using the Site on someone else’s behalf, you represent that you have the authority to bind that person as the principal to all Terms and Conditions provided herein, and to the extent you do not have such authority you agree to be bound to these Terms and Conditions and to accept liability for harm caused by any wrongful use of the Site or Content resulting from such access or use. You may only have one member account per natural person. Persons who are discovered to have more than one account forfeit their zen coins and will be unsubscribed from the Loyalty Program.
  • How To Enroll in the Rewards & Referral Program. (a) Create an account: Visit www.zenartsupplies.com (the "Site" or "Online") and become a registered user of the Site. Click here to be taken directly to the registration page. You will be asked for your first and last name, your email address, and a password. You will also be given the option to sign up for our newsletter. Once you have submitted the requisite information, you will be sent an email to the address you listed confirming your membership. Once you have confirmed your email address, you are automatically enrolled in the Reward & Referral Program and are a member (“Member”).
  • How to Access/Change Your Member Information. You must keep your personal information on your Account up-to-date. To do so, click on the "My Account" section and access your account by entering your registered email address and current password. From your dashboard you can access your account information; review your current and past orders; change your profile; manage your subscriptions and applications, and access your previous purchases.
  • How to Cancel Your Membership. You may cancel an account at any time. To cancel your account, please send an email to support@zenartsupplies.co and write “cancel membership” in the subject line. The email must come from the account currently listed on our servers as being associated with your Rewards & Referral Program. If you no longer have access to that email address, please email our customer service department and we will verify your status and cancel your account. Upon cancellation, you are no longer a member, and any unused zen coins accrued in your account will be forfeited and cannot be redeemed. Zen coins maintain their value only on valid accounts in good standing, and except as otherwise provided here for redemption, have no cash value outside of their redemption value on the Site.


  • General Members can earn zen coins on the purchase of qualifying online products at zenartsupplies.co. To receive zen coins for your Online purchases, you must be signed into your account. You may check at any time to see if you are signed in to the Site by looking in the upper right-hand corner of the site. Gift cards do not qualify for zen coins. Other products that do not qualify for zen coins are noted on the Site.
  • Earning Rate. Members earn 5 sen coins for every $1.00 spent on qualifying purchases (in other words, one (5) zen coins for every one dollar ($1) spent). Zen coins are based on your order subtotal, after any discounts, only. Zen coins are rounded down to the nearest whole number. For example, if you spend $9.99, you will receive 9 zen coins. The calculation is as follows: $9.99 x 1 zen coins per dollar = 9.99 zen coins, which is rounded down to 9 zen coins. This program started on August 17, 2020, and initial levels were set on the 2020 amount spent on ordering products. Note: Shipping and Taxes are not taken into consideration. If an item is return and/or price adjusted that will also be removed from your rewards calculations.
  • Gift Cards. Gift card purchases are not eligible to receive zen coins. However, once a gift card is redeemed, zen coins will be awarded to the recipient for the subtotal after any gift card values, provided s/he is logged into the account, as outlined in these Terms and Conditions.
  • Addition of Zen Coins to Accounts. Zen Coins will be added to your Account under the following conditions, and will generally show up immediately. You will receive zen coins:
    • At the time of account registration
    • During the purchase of qualifying products
    • For other activities outlined on the Site that may show up from time to time. Note that for these other activities, including “bonus zen coins” accumulations and other zen coin promotions, zen coins may show as “pending,” depending upon the activity.
    • Joining the Birthday Club. Birthdate must be entered 30 days before your Birthday to qualify.
    • For Liking the ZenART Supplies Facebook page and sharing the ZenART Supplies Facebook page with your following. This is good one time only.
    • Following ZenART Supplies on Instagram. This is good one time only.
    • Referring a friend to ZenART Supplies. Your account will be automatically awarded the discount only if the referral friend used the link sent to them from your referral account and makes a qualifying purchase. Discount will automatically be applied to account if stipulations are met.
  • Exclusions. Members earn zen coins only on the purchase price of: (i) qualifying online products. Calculation of zen coins excludes payment by the Member for shipping charges and all taxes, including without limitation, federal, state, and local taxes or use taxes. Zen Coins will not be earned on any discounts or other credits offered in connection with a product or service. For example, if a product that is normally $50 is on sale for $25, a Member will only earn zen coins on the purchase price of $25. Purchases of gift cards, redemption of vouchers, and any type of price adjustments, including merchandise returns, are not eligible for zen coins. All purchases made: (i) by a Member prior to such member joining the Program, (ii) Online without a Member being logged onto the Website with the Member's Account number linked to the Member's Online account, are not eligible for Reward & Referral Program credit. The purchase of ZenART Supplies products outside the Zenartsupplies.co website are not eligible for the Reward & Referral Program.
  • Returns/Order Cancellations. Zen Coins earned for a purchase that is then the subject of a return, cancellation, refund, declined credit card or gift card, or other credit will be deducted from your account in an amount equal to the zen coins earned for the original transaction, including any bonus zen coins that may be applicable. Any rewards discounts that are applied to the order, will be distributed equally to the applicable items in the order when completing a return. Zen Coins redeemed on an order will not be reapplied back to your rewards account for any reason on a returned order. If a return/cancellation will cause your account to have a negative zen coin balance, you will not begin earning zen coins again until your zen coins balance is returned to zero (0), by making purchases, or engaging in other promotional activities offered from time to time. If an item is exchanged (different product) any redeemed rewards on the initial purchase may be transferred to the exchange one (1) time only. Rewards used on an order that is canceled cannot be reapplied as they are good for just one use.
  • Bonus Zen Coins Promotions. From time to time, ZenART Supplies may run certain bonus zen coin promotions. Under bonus zen coin promotions, Members can earn additional or "bonus zen coins" in connection with the purchase of certain online products. When you purchase these specially marked products or make the purchase during a bonus zen coins time period, you will earn bonus zen coins on each product, as specified in the offer. Bonus zen coin promotions are subject to the terms and conditions of the offer and may be offered at any time in ZenART Supplies sole discretion. Bonus zen coin offers cannot be combined with any other offer.
  • Limitations on Bonus Zen Coins and Zen Coins, Generally. These terms apply to zen coins and bonus zen coins accruals. If you purchase a product during a promotion and the product comes with an additional, free product, zen coins will not be issued on the retail value of the free product. If you redeem zen coins towards the purchase of a product and pay a portion of the retail price after the zen coin's redemption, you will receive zen coins only on the leftover retail amount you pay, and not on any value attributed to the zen coin you used. If you redeem zen coins towards the purchase of a product in an amount equal to the full price of the product, you will not earn any zen coins.
  • Non-purchase Options for Earning Zen Coins. You may also earn additional zen coins on non-purchase activities. From time to time, ZenART Supplies may offer you the chance to win various prizes, and earn zen coins, for entering into promotions. For sweepstakes promotions, there is NO PURCHASE NECESSARY TO PLAY OR TO WIN. Rules and restrictions will apply to such promotions and may be found on the entry page of any promotion.
  • Referring a friend to ZenART Supplies. Email a friend an $8 off coupon on $50 order by clicking “ Earn Zen Coins” then “ Refer a Friend”. Enter the email address of a friend who has not purchased with ZenART Supplies before (if your referral has shopped with us before the referral link will be automatically voided by the system). A referral link will be sent to your friend with an $8 off coupon on a $50 order. $8 off coupon on $50 order will automatically be rewarded to your account only if the referral friend used the link sent to them from your referral account and makes a qualifying first-time purchase with ZenART Supplies. Your Referral friend will receive an $8 off coupon on $50 order, 200 zen coins for signing up, and zen coins from their first purchase made while signed into their new ZenART Supplies account.


  • How To Use Your Zen Coins. Zen Coins must be used in increments outlined in these Terms and Conditions. The maximum number of zen coins that may be used in a single transaction is 10,000 zen coins. Zen Coins may only be used Online at the ZenART Supplies website. Zen Coins towards Products: Members can use their zen coins to reduce the purchase price of a product or to receive a product for free based on the following scale:
    • 500 zen coins = $5.00 off
    • 1,000 zen coins = $10.00 off your at least $50 order
    • 1,500 zen coins = $15.00 off your at least $50 order
    • 2,500 zen coins = $25.00 off your at least $50 order

    Zen Coins can only be redeemed in any combination of the zen coin and increment amounts set forth above. Redemption of zen coins towards purchases of products is subject to product availability. Any rewards discounts that are applied to the order, will be distributed equally to the applicable items in the order when completing a return.

  • Gift cards. Once available, zen coins cannot be used towards the purchase of gift cards. Gift card redemption, however, is eligible for zen coins. Zen Coins accrued pursuant to the use of a gift card will benefit the gift card user, provided the user has an account in accordance with these Terms and Conditions.
  • To Redeem your Zen Coins. Before you begin shopping with us, sign in to your Shop account on our site. Select “Redeem Zen Coins” from the red tab housed in the lower left-hand corner of the screen and select the amount of zen coins you would like to redeem. You will be issued a custom code that you can copy and paste into the discount bar during check out (Please note - only one code can be used). Your total payment amount will be discounted by the amount of zen coins you allocate to the purchase. Note that zen coins may only be redeemed for the purchase price of the product. Sales tax, shipping, and other handling charges assessed in addition to the price of the product are your responsibility and zen coins may not be used to discount these additional charges.
  • Exclusions. Only one account per natural person. Only one discount code can be redeemed per transaction. Rewards redemption codes may not be combined with any other discount codes. Zen Coins may not be transferred or gifted at this time. Zen Coins cannot be used on past purchases. Zen Coins accumulated on different accounts by different members may not be combined or aggregated to make purchases of products or for any other reason. Zen Coins earned in a transaction cannot be redeemed in the same transaction. Redeemed zen coins cannot be retroactively applied to any past order or receive a price adjustment on any order where redeemed zen coins were not applied. Zen Coins have no cash value outside of the ZenART Supplies website and are available only to members in good standing.
  • Zen Coins Expiration and Time Lapses. All zen coins acquired, whether standard zen coins or bonus zen coins, shall expire 180 days from the date the zen coins are added to your account. Zen Coins expire 180 days from the date in which they were assigned to your account. Specific onsite activities in which zen coins will be awarded are set to accrue zen coins based on a time-lapse at the discretion of ZenART Supplies.
    • Sign up: zen coins are added to your account instantly
    • Order: zen coins are added to your account when your order is placed.
  • Once zen coins are redeemed, a discount code will be assigned and we are unable to cancel the discount code and reapply the zen coins to your Reward & Referral account. Discount codes generated by redeeming zen coins do not expire until used. They are a one-time use code, so once it is used it is gone. If an order is returned zen coins will not be reinstated.

4. Subscribe & Save Plan

  • Re-occurring purchase. Purchase is necessary in order to participate in this plan. The plan is worth $6.95 and will be charged to your account on the same date of the month that you purchased the plan, i.e. if you purchased the plan on 19th of January, you will be charged for the plan on the 19th of each month you are a Subscribe & Save Plan member.
  • 15% re-occurring discount. As a member of the subscribe & Save Plan, you are eligible for a 15% discount every time you put an order in place. You are qualified for the discount as soon as you purchase the plan.
  • Cancellation. After a purchase made with a Subscribe & Save Plan, you are not able to get a refund for the plan for the month the purchase was valid for but you can cancel for the following months.
  • Free samples & accessories. These are included for members of Subscribe & Save Plan only. These are not included in each order but the member will be informed when they will receive "extras" in their order.
  • Access to exclusive content. Exclusive access to tutorials, guides, tips & tricks in video, pdf, or audio format will be part of the membership program. Not all exclusive content is available but what is and will be available is up to ZenART Supplies sole discretion.


  • By registering with Zenartsupplies.co and joining the Reward & Referral Program, you agree to be bound by the terms and conditions set forth in these Terms and Conditions, as well as any other terms that may be associated with the Reward & Referral Program. ZenART Supplies reserves the right to cancel, modify, suspend or restrict the Reward & Referral Program, your account, the redemption of zen coins, or any aspect of the Program, including, without limitation, the zen coin conversion ratio and the zen coin expiration policy at any time. Any changes can be made without advance notice. ZenART Supplies may make these changes even though such changes may affect your ability to use zen coins already accumulated. You are responsible for remaining knowledgeable about the Program Terms and Conditions. A Member's zen coins balance, as reflected in ZenART Supplies records, shall be deemed correct. ZenART Supplies reserves the right to determine the amount of zen coins in any Member's account based on ZenART Supplies' internal records related to such Member's account. In the event of an inconsistency between the amount accrued in a Member's account as stated on any Member's receipt and ZenART Supplies internal records, ZenART Supplies internal records will control. ZenART Supplies assumes no responsibility for errors caused by incorrect Member information. Your right to transfer zen coins earned or granted under the Program is strictly limited. The sale of zen coins is prohibited and may result in the confiscation or cancellation of your zen coins as well as suspension or termination of your membership, which in each case shall be final and conclusive. All transactions involving zen coins and all Member accounts are subject to review and verification by ZenART Supplies. The zen coins balance in a Member's account may be unavailable for use when an account or transaction is under review. ZenART Supplies may revoke any Member's membership in the Reward & Referral Program at any time if such Member engages in abuse of the Reward & Referral Program or fails to follow the terms and conditions of the Program. Fraud or abuse relating to the accrual of zen coins or redemption of rewards may result in revocation of membership in the Program and may affect a Member's eligibility for participation in any other ZenART Supplies program, present or future. Zen Coins are non-transferable and cannot be redeemed for cash. The interpretation and application of the Program's Terms and Conditions are at the sole discretion and determination of ZenART Supplies. For more information or other questions, click on Contact Us.
  • The Terms and Conditions of the loyalty program are subject to change at ZenART Supplies’ sole discretion at any time and without notice to customers. Upon customer’s at-will termination of their Zenartsupplies.com registered account, or if a customer is termination for violation of these Terms and Conditions or other activities in violation of the intent and good faith intended use of this Site, all zen coins will immediately be forfeited and will no longer be redeemable. ZenART Supplies will make reasonable efforts to award zen coins as outlined above to all 1. registered and 2. qualifying Zenartsupplies.co customers but is not responsible for any technical or unforeseen errors that may occur.
  • Zen Coins are nontransferable, nonredeemable for cash, are nonrefundable and are not valid outside of Zenartsupplies.co. Purchases made outside Zenartsupplies.co are not valid for zen coin accrual (this includes, but is not limited to Facebook resell groups, Ebay, and Amazon).
  • Employees of ZenART Supplies are not eligible to participate in the Reward & Referral Program.

Subscribe & Save Plan

Membership Benefits for Just $6.95/Month

For other currencies, the respective conversion applies.


How To Find Your Art Style: A Creative Workflow for Artists

How To Find Your Art Style: A Creative Workflow for Artists

Artistic Style

As an artist, it is very important to know how to find your art style that defines your personal method or technique in art. This style resonates with your identity as an artist and as an individual, allowing your audience to know you and recognise your work. It is your voice; your personal visual language that you will use to communicate your stories to the world.

Your artistic style is defined by how you portray your subject matter - distinguishing you from other artists and weaving your identity as your own.

The Creative Cycle

In this article, we will introduce you to the concept of Creative Cycle - the framework from where we will base the whole creative flow on how to find your style, specifically for artists and creatives. Personally developed by me (@ardak_zenart), I based it on the successful business model of Roger Hamilton, changing and adapting it according to my own work-flow - as it is specifically made for artists and creatives. This would be a visual blueprint for understanding yourself, planning your goals, and eventually reviewing what you have accomplished over time. It includes a complete cycle which you can always refer to, whatever stage you are in your creative journey. It is ever-evolving, helping you re-focus, innovate, and create.

Knowing how to find your art style is a journey to self-discovery. So sit down, get your journal, and write down everything that comes to your mind as we discuss the different points in this article. Practising the art of journaling not only retains useful information, but also helps you become more focused and organized on working towards your goals.

In your bullet journal, you can create a whole section for this guide which you can index and refer to each time you need it, or use the indexed pages for easy navigation. It will serve as a mind-map for you in your everyday creation. Keep it visible and review it when you feel you need to. The process on how to find your art style just actually takes mulling over what is already inside you, and putting order and label to it. But first, you have to ask yourself some questions.

WHY are you creating art?

Art is a force driven by passion, by purpose, and by reason. In your art career, there will be days when you will run low on passion and experience self-doubt, but you must remember why you are doing what you are doing to get through it. That is why when starting out, it is very important to have a clearly defined reason why you are making art. This reason will be your purpose, your North star -- guiding you in your everyday cause to create.

You must ask yourself: Why are you creating art? Do you feel the urge that springs from the inside to just create? Does art-making help you heal and process your emotions? Or are you doing it as a hobby, because it makes you feel relaxed and calm inside? Whatever your reason is, it is valid!

How To Find Your Art Style - @rachels_shoppe

The basics of making art that sells in a ZenART B6 sketchbook, Rachel Christopoulos (@rachelsshoppe.co), Milwaukee, Wisconsin

As you go along and discover how to find your art style, you get to know more about yourself in the process. You discover which art techniques you like or don't like, which medium you like working with and don't feel comfortable using, which art styles speak more to who you are, etc. As you define this, you ultimately define who you are as an artist as well.

People are more likely to associate the artist with his work when there's a defined artistic style, and this factor contributes to the success of your art career. It is easier to market your work both online and offline, and can open up opportunities that will pave your way to your desired career path.

Finding Your Own Art Style

"The manifesto is this: Draw the art you want to see, start the business you want to run, play the music you want to hear, write the books you want to read, build the products you want to use-do the work you want to see done."

- Austin Kleon, Steal Like an Artist: 10 Things Nobody Told You About Being Creative

In Austin Kleone's groundbreaking book 'Steal Like An Artist!' - he discusses ten very important points that artists should remember when they are grappling with their artistic identity and feel too paralyzed to begin work - "Be nice. The world is a small town" or "Be boring. It's the only way to get the work done", just to name a few. Almost every artist feels this way at the beginning of his journey, so if you are experiencing self-doubt on how to find your art style in any way, know that you are not alone. It is an inevitable challenge that all artists have to overcome.

How To Find Your Art Style - @annagorbatenkoartist

Taking inspiration from natural elements when experimenting with ZenART Supplies watercolour brushes from the Turner Collection, Anna Gorbatenko (@anna_gorbatenko_artist), Naples, Italy

WHAT types of work do you like? (Genre, subject, fantasy, etc.)

There is a seemingly infinite variety of styles to choose from, but we all have our personal preferences when it comes to which types of artworks we like.

What is your preferred medium? Do you like sketches, paintings, or sculptures? And when you look at subject matters -- do you like landscapes, portraits, still-life, or abstract works? There is no rule or one way to go about this! The best thing about how to find your art style is learning that you are ultimately free to choose and practice what your heart desires. After all, that is what art is about: Doing what you love.

In our recent interview with her, we asked watercolour artist Anna Koliadych how she decides on which subjects to paint. This is what she told us:

"I choose subjects in different ways. Sometimes it is just something that comes from the heart. Or often I decide what subject to paint while walking. I see something in a shop window or a park... In general, it is always very unpredictable and depends on my mood. Usually, I keep an idea in my head for weeks, and then I paint it. But, whatever I paint, I try to make a pretty picture and create a contrast in it. It is essential. I always experiment, and in the flow, I can change the original concept. Probably the most important thing for me is that the topic and techniques that I choose resonate with me and my soul. Yes, I think this is the most important thing."

How To Find Your Art Style - @dearannart

Foliage illustration in watercolours using different ZenART's brushes from the Black Tulip Collection, Anna Koliadych (@dearannart), London, United Kingdom

In this part, you have to find your personal reason. Ask yourself: Why you are drawn to those things, to those places, and to those memories? Are you hanging on to something you are fond of from before? Why do you like fantasy? Is it because you like re-imagining worlds different from our own?

Whatever you decide to paint, let it be your own choice, and be sure to give your personal style full reign over it.

WHAT are you are interested in? (Topics, photography, colour schemes, etc.)

Personal interests, or the things that we are inevitably drawn to, are clues which will help you on how to find your art style. Anything that captures your fascination - whether it is a certain subject matter, a style of photography, or a preference of colour scheme: there is always a reason behind that interest; it is our job as artists to figure out those reasons. Again, write them down in your journal.

How To Find Your Art Style - @amyearls.art

Olive tree and olive oil illustration using ZenART's watercolour round brushes from the Black Tulip collection, Amy L. Earls (@amyearls.art), Cincinnati, Ohio

Maybe you are drawn to bluish tones and cool palettes because they give you a sense of peace and wonder; or you love using deep red hues in your compositions because you are subconsciously conveying messages of passion, and red increases the passionate feelings and beliefs in us. You might be using a lot of yellow hues but is unaware that in the meaning of colours, the yellow colour palette is associated with light, knowledge (remember the famous light bulb?), and flourishing of life. Researching these colour preferences and discovering their history and symbolism will help you a lot in brewing those ideas! You can read up more about the colour red here, and the colour yellow here. Pay close attention to which things your eyes are automatically drawn to. They revolve around your artistic style.

WHO are your artistic influences? (Artists, sources)

Take a look at some of the artists you like, or movements in art history that have inspired you.

What are their works about? Where do they find inspiration from? What is their preferred subject matter and/or medium? Do they have a particular story to tell? These are all great questions to ask yourself when finding out how to find your style of art.

How To Find Your Art Style - @evr_art

Two portraits painted with ZenART Supplies oil paints and paint brushes from the Renoir Collection, Everett Raynolds (@evr_art), Chicago, Illinois

Research on the lives and works of these artists you admire, and you might even find more inspiration in their personal matters - if you dig deep enough! Emulate these artists. Study their concepts and techniques. Begin from their ideas, and do your own representation of them. This is one way of learning how to find your art style.

In his book, Kleon states how originality is not about doing what's never been done, but rather it is about the unique way in which each individual gives expression to his or her artistic influences. An artist has to remember this: Nothing is truly unique in this world. Everything is a combination of all the influences around us. The trick is how to find your art style; learning your own approach.

How Long Does It Take To Find Your Own Style?

Finding and developing your artistic style does not have a dead-end, but rather it is a process that continually evolves with each day that you practice. As you become more aware of your style and experience life as it is, you will gain more topics to talk about in your art, as well as get the chance to explore other types of techniques. This is why constant research, journaling, and taking notes of your art ideas should be a common practice for all artists when learning how to find your art style, and more so after that. It is where artistic growth comes into play.

Trust and enjoy the process

As you create every day, you will dabble on many different techniques that work for you, and discover how to find inspiration for art. What medium do you work best with? What gives you inspiration? Which sketchbook ideas spark your creativity? No two artists are the same! Knowing the answer to these questions will not only help you discover your artistic identity, but allow you to broaden your horizons as well. A good practice of artists who have built the habit of constant sketching is bringing a visual diary wherever they go. Ideally, you will bring this out each time a random creative thought enters your mind. It can be while you're inside the train, when listening to music in the park, or even before you go to bed. It must be handy, sturdy, and since you'll be needing a lot of this - choose a brand that's affordable and sustainable! Your visual diary can be a point of reference when brainstorming on how to find inspiration for art-making. Each of our thoughts is unique and special, so do not let them be forgotten! Immortalize your ideas with a simple scribble on your visual diary, which you can learn more about here.

How To Find Your Art Style - @zenartsupplies

Illustration of a girl with the corresponding colour palette I made using ZenART's B5 Sketchbook and watercolour brushes from the Turner Collection

WHERE can I find my space to create, and WHEN?

Personal space when creating art is very sacred, too. It is important that you feel comfortable and get the creative juices flowing, especially when you are just beginning to learn how to find your art style. You have three choices: Do your work indoors, spend your time outdoors, or do a combination of both! All three choices have their own pros and cons but whichever way you choose, they can all give you exceptional results. Experiment with all three and see which one works best for you.


Some people prefer the peace they find in a quiet studio, which allows them to focus more on their work. They are alone with their thoughts and the fullness of their creativity. Inside the studio, their time is not limited and they can do whatever it is that they want without worrying about other people. When painting indoors, artists usually use painting references of images they want to create. While working indoors can be quiet and peaceful, it can also become a bit monotonous at times.

How To Find Your Art Style - @zenartsupplies

Working on a colour wheel in her studio with a combination of my ZenART's oil paint collections


A lot of artists love painting en-plein-air too, and for a very good reason! With the outdoors, you can truly feel the world around you and experience the beauty of nature first-hand. When learning how to find your art style, painting outdoors can be very inspiring, especially when painting landscapes, still life, and animals.

In our interview with oil painter Whitney Knapp Bowditch, we asked her why she paints landscapes. This is what she said:

"I paint landscapes in order to convey my awe of the natural world, and I focus on places of significance to me. I grew up in a number of states in the U.S., and also abroad in the UK. Consequently, the place became an element to which I attach memories and feelings. When I'm out in the landscape I am responding directly to my subject as quickly as I'm able. It's more of a spiritual experience than painting in the studio because I'm immersed in my subject and am utilizing multiple senses simultaneously. There's so much information in front of me, and I feel a sense of urgency to document my environment before the light shifts significantly. It's a wonderful experience."

How To Find Your Art Style - @whitneyknappbowditch

A painting by the sea by Whitney Knapp Bowditch (@whitneyknappbowditch), Block Island, Washington


The third, and we must say -- most practical way to create! Go for inspiration outdoors and allow yourself to be present at the moment. Take quick sketches, and be mesmerized by the beauty of nature. Put down notes on your experience and how it made you feel. You can then develop these sketches inside your own studio, creating large scale paintings that will include your personal style renditions.

How To Find Your Art Style - @sarahcoeyart

Artist Sarah Cohey and her lovely son having fun in the Scottish fields, and a quick sketch on ZenART Supplies B6 sketchbook, Sarah Coey (@sarahcoeyart), Tillicoultry, Scotland

HOW do I practice this?

Practising your art needs to be a habit worked on every day, and built over time! Do not hesitate to explore your art. Try out different mediums to find out which one works best for you, and also to broaden your ability, technique-wise. There are many mediums available to choose from: You can create sketches using pencil, pen, pastels or inks, and paint with watercolours, gouache, acrylics, and oils.

They say that an artist's brush must be an extension of his arm. Your painting tools are of utmost importance, as it can make or break your work. Pay attention to them. Try out different types of brushes and palette knives, and see which ones naturally flow with your artistic rhythm. You need to ensure that the length of your brushes are just right and give you enough space to play around, and its bristles are great for both colouring and detailing purposes. An excellent example of an all-around brush is ZenART's Cat's Tongue watercolour brush from the Black Tulip Collection, which is a favourite tool by a lot of artists! As you learn how to find your art style, educate yourself through reading about the different properties and uses of watercolour brushes in this article. Play with your technique. Challenge yourself. Don't be afraid, for accidents and failures are where genius ideas are born.

Keeping At It

Hard work beats talent any day. When you experience lack of motivation and drive, go back to your purpose, to your true North -- that we discussed in the first point of this article. Your purpose will help you navigate the direction towards where you're headed during the times you feel lost.

Find your tribe

Throughout your journey on how to find your art style, you will need like-minded people who will encourage you and motivate you to keep working towards your goal. A good online community is a safe place to find knowledge, share your art, and make friends with other artists you can connect with. In return, you can also give them inspiration and encouragement when they most need it. Engaging with them everyday will help your mind stay active with ideas, even on your down days. At ZenART, we have an online community on Facebook where we share daily painting inspirations, techniques, art ideas, memes, and engage with our artist friends! Our community members safely connect with each other and talk about everything art-related! We also have a Follow Friday initiative, where we encourage our members to introduce other artists whose works we can all follow. This is to make sure that we reach out to more artists and include them in our mission.

Find your personal message, the underlying magic, the secret sauce

In history, a lot of successful women artists stood their ground and used their art to fight for their cause. Frida Kahlo created beautiful art to escape the harsh realities of her life, and Mary Cassatt jumped on the movement of Impressionism, even if she was the first woman artist to do so, because she believed in it.

How To Find Your Art Style - @rachels_shoppe - Frida Kahlo

Two different versions of Frida Kahlo, Rachel Christopoulos (@rachelsshoppe.co), Milwaukee, Wisconsin

We all have our own stories to tell. At the end of the day, the things you develop as you learn how to find your art style is not just about the aesthetic or visual value of your work, but more importantly -- it's about the underlying message that you want to tell the world. Look deep inside you and ask yourself, "What do I want to share today?" and allow that to manifest in your works. This is the ultimate secret, the thing that will make your art unique and set you apart from the rest.


So, did you fill up your paper with answers and ideas? I hope that this article helped you begin your journey on how to find your art style. Allow yourself some time to process your thoughts, and once you have an idea of what to do, do not let it escape from you -- get to work right away! :) I am so excited to see how your art will develop! Please let me know how the Creative Flow process helped you in this journey, and share your mind-map with us on Instagram at #zenartsupplies.

In our next article, I will tackle the topic of selling your artworks like a pro. I will guide you on how to plan your artworks, do your online and offline marketing, price your works accordingly, and everything else you might want to know about this process. So stay tuned, and see you in my next article!


Ardak Kassenova, ZenART Supplies co-founder, @ardak_zenartArdak Kassenova is mother, artist and ZenART Supplies co-founder. "My heart and soul were always with Art, and since my childhood as long as I remember myself, I was dreaming to be an artist. I was painting after work, when I had time, and teaching myself through the books, videos, visiting art galleries and museums. I've been very curious about different techniques and styles, and therefore accumulated knowledge and experience on a variety of mediums".

After 20 years of a successful corporate career and with becoming a mother to two wonderful girls, she decided that it's time to make drastic changes and link her life with Art. She started to paint again and decided to create her own art supplies brand that would help artists to fulfil their creative dreams and achieve their best results since the beginning using high-quality art materials without wasting their precious time and money. Say hello to @ardak_zenart on Instagram!


1 comment

  • Thank you for writing this, I shared this in my private
    FB group as well. Cheers! https://removemymugshot.org/


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