ZenART's Membership Plans Terms & Conditions

(Updates effective 17/08/2020)

These terms and conditions (“Terms and Conditions”) govern the ZenART Supplies Rewards & Referral Plan as well as Subscribe & Save Plan (“Membership Plans”), and members of the programs will earn zen coins in connection with the purchase of qualifying online products and online activities that are redeemable towards the purchase of certain products online. For the re-occurring members (Subscribe & Save Plan) this includes exclusive gifts & content.


  • Free. No purchase is necessary to obtain membership in the Rewards & Referral Program, but you must establish an account at https://shop.zenartsupplies.co/account/register . Please see our privacy policy, located here, to understand how information you provide us will be used. This program is void where prohibited.
  • Eligibility. In order to be eligible for the Rewards & Referral Program, you must create an account as outlined in these Terms and Conditions. You may create an account if you are at least seventeen (17) years of age, have Internet access, and have a valid mailing address. If you are between the ages of 17 and 18, you must have your parent’s permission to register for an account. If you choose to create an account, you are responsible for maintaining the confidentiality of your account, username and password and for restricting access to your account. You are responsible for keeping such information current, complete, accurate and truthful. You agree to accept responsibility for all activities that occur under your account, username and/or password. You agree to provide only current, complete, accurate and truthful information. If you are accessing and using the Site on someone else’s behalf, you represent that you have the authority to bind that person as the principal to all Terms and Conditions provided herein, and to the extent you do not have such authority you agree to be bound to these Terms and Conditions and to accept liability for harm caused by any wrongful use of the Site or Content resulting from such access or use. You may only have one member account per natural person. Persons who are discovered to have more than one account forfeit their zen coins and will be unsubscribed from the Loyalty Program.
  • How To Enroll in the Rewards & Referral Program. (a) Create an account: Visit www.zenartsupplies.com (the "Site" or "Online") and become a registered user of the Site. Click here to be taken directly to the registration page. You will be asked for your first and last name, your email address, and a password. You will also be given the option to sign up for our newsletter. Once you have submitted the requisite information, you will be sent an email to the address you listed confirming your membership. Once you have confirmed your email address, you are automatically enrolled in the Reward & Referral Program and are a member (“Member”).
  • How to Access/Change Your Member Information. You must keep your personal information on your Account up-to-date. To do so, click on the "My Account" section and access your account by entering your registered email address and current password. From your dashboard you can access your account information; review your current and past orders; change your profile; manage your subscriptions and applications, and access your previous purchases.
  • How to Cancel Your Membership. You may cancel an account at any time. To cancel your account, please send an email to support@zenartsupplies.co and write “cancel membership” in the subject line. The email must come from the account currently listed on our servers as being associated with your Rewards & Referral Program. If you no longer have access to that email address, please email our customer service department and we will verify your status and cancel your account. Upon cancellation, you are no longer a member, and any unused zen coins accrued in your account will be forfeited and cannot be redeemed. Zen coins maintain their value only on valid accounts in good standing, and except as otherwise provided here for redemption, have no cash value outside of their redemption value on the Site.


  • General Members can earn zen coins on the purchase of qualifying online products at zenartsupplies.co. To receive zen coins for your Online purchases, you must be signed into your account. You may check at any time to see if you are signed in to the Site by looking in the upper right-hand corner of the site. Gift cards do not qualify for zen coins. Other products that do not qualify for zen coins are noted on the Site.
  • Earning Rate. Members earn 5 sen coins for every $1.00 spent on qualifying purchases (in other words, one (5) zen coins for every one dollar ($1) spent). Zen coins are based on your order subtotal, after any discounts, only. Zen coins are rounded down to the nearest whole number. For example, if you spend $9.99, you will receive 9 zen coins. The calculation is as follows: $9.99 x 1 zen coins per dollar = 9.99 zen coins, which is rounded down to 9 zen coins. This program started on August 17, 2020, and initial levels were set on the 2020 amount spent on ordering products. Note: Shipping and Taxes are not taken into consideration. If an item is return and/or price adjusted that will also be removed from your rewards calculations.
  • Gift Cards. Gift card purchases are not eligible to receive zen coins. However, once a gift card is redeemed, zen coins will be awarded to the recipient for the subtotal after any gift card values, provided s/he is logged into the account, as outlined in these Terms and Conditions.
  • Addition of Zen Coins to Accounts. Zen Coins will be added to your Account under the following conditions, and will generally show up immediately. You will receive zen coins:
    • At the time of account registration
    • During the purchase of qualifying products
    • For other activities outlined on the Site that may show up from time to time. Note that for these other activities, including “bonus zen coins” accumulations and other zen coin promotions, zen coins may show as “pending,” depending upon the activity.
    • Joining the Birthday Club. Birthdate must be entered 30 days before your Birthday to qualify.
    • For Liking the ZenART Supplies Facebook page and sharing the ZenART Supplies Facebook page with your following. This is good one time only.
    • Following ZenART Supplies on Instagram. This is good one time only.
    • Referring a friend to ZenART Supplies. Your account will be automatically awarded the discount only if the referral friend used the link sent to them from your referral account and makes a qualifying purchase. Discount will automatically be applied to account if stipulations are met.
  • Exclusions. Members earn zen coins only on the purchase price of: (i) qualifying online products. Calculation of zen coins excludes payment by the Member for shipping charges and all taxes, including without limitation, federal, state, and local taxes or use taxes. Zen Coins will not be earned on any discounts or other credits offered in connection with a product or service. For example, if a product that is normally $50 is on sale for $25, a Member will only earn zen coins on the purchase price of $25. Purchases of gift cards, redemption of vouchers, and any type of price adjustments, including merchandise returns, are not eligible for zen coins. All purchases made: (i) by a Member prior to such member joining the Program, (ii) Online without a Member being logged onto the Website with the Member's Account number linked to the Member's Online account, are not eligible for Reward & Referral Program credit. The purchase of ZenART Supplies products outside the Zenartsupplies.co website are not eligible for the Reward & Referral Program.
  • Returns/Order Cancellations. Zen Coins earned for a purchase that is then the subject of a return, cancellation, refund, declined credit card or gift card, or other credit will be deducted from your account in an amount equal to the zen coins earned for the original transaction, including any bonus zen coins that may be applicable. Any rewards discounts that are applied to the order, will be distributed equally to the applicable items in the order when completing a return. Zen Coins redeemed on an order will not be reapplied back to your rewards account for any reason on a returned order. If a return/cancellation will cause your account to have a negative zen coin balance, you will not begin earning zen coins again until your zen coins balance is returned to zero (0), by making purchases, or engaging in other promotional activities offered from time to time. If an item is exchanged (different product) any redeemed rewards on the initial purchase may be transferred to the exchange one (1) time only. Rewards used on an order that is canceled cannot be reapplied as they are good for just one use.
  • Bonus Zen Coins Promotions. From time to time, ZenART Supplies may run certain bonus zen coin promotions. Under bonus zen coin promotions, Members can earn additional or "bonus zen coins" in connection with the purchase of certain online products. When you purchase these specially marked products or make the purchase during a bonus zen coins time period, you will earn bonus zen coins on each product, as specified in the offer. Bonus zen coin promotions are subject to the terms and conditions of the offer and may be offered at any time in ZenART Supplies sole discretion. Bonus zen coin offers cannot be combined with any other offer.
  • Limitations on Bonus Zen Coins and Zen Coins, Generally. These terms apply to zen coins and bonus zen coins accruals. If you purchase a product during a promotion and the product comes with an additional, free product, zen coins will not be issued on the retail value of the free product. If you redeem zen coins towards the purchase of a product and pay a portion of the retail price after the zen coin's redemption, you will receive zen coins only on the leftover retail amount you pay, and not on any value attributed to the zen coin you used. If you redeem zen coins towards the purchase of a product in an amount equal to the full price of the product, you will not earn any zen coins.
  • Non-purchase Options for Earning Zen Coins. You may also earn additional zen coins on non-purchase activities. From time to time, ZenART Supplies may offer you the chance to win various prizes, and earn zen coins, for entering into promotions. For sweepstakes promotions, there is NO PURCHASE NECESSARY TO PLAY OR TO WIN. Rules and restrictions will apply to such promotions and may be found on the entry page of any promotion.
  • Referring a friend to ZenART Supplies. Email a friend an $8 off coupon on $50 order by clicking “ Earn Zen Coins” then “ Refer a Friend”. Enter the email address of a friend who has not purchased with ZenART Supplies before (if your referral has shopped with us before the referral link will be automatically voided by the system). A referral link will be sent to your friend with an $8 off coupon on a $50 order. $8 off coupon on $50 order will automatically be rewarded to your account only if the referral friend used the link sent to them from your referral account and makes a qualifying first-time purchase with ZenART Supplies. Your Referral friend will receive an $8 off coupon on $50 order, 200 zen coins for signing up, and zen coins from their first purchase made while signed into their new ZenART Supplies account.


  • How To Use Your Zen Coins. Zen Coins must be used in increments outlined in these Terms and Conditions. The maximum number of zen coins that may be used in a single transaction is 10,000 zen coins. Zen Coins may only be used Online at the ZenART Supplies website. Zen Coins towards Products: Members can use their zen coins to reduce the purchase price of a product or to receive a product for free based on the following scale:
    • 500 zen coins = $5.00 off
    • 1,000 zen coins = $10.00 off your at least $50 order
    • 1,500 zen coins = $15.00 off your at least $50 order
    • 2,500 zen coins = $25.00 off your at least $50 order

    Zen Coins can only be redeemed in any combination of the zen coin and increment amounts set forth above. Redemption of zen coins towards purchases of products is subject to product availability. Any rewards discounts that are applied to the order, will be distributed equally to the applicable items in the order when completing a return.

  • Gift cards. Once available, zen coins cannot be used towards the purchase of gift cards. Gift card redemption, however, is eligible for zen coins. Zen Coins accrued pursuant to the use of a gift card will benefit the gift card user, provided the user has an account in accordance with these Terms and Conditions.
  • To Redeem your Zen Coins. Before you begin shopping with us, sign in to your Shop account on our site. Select “Redeem Zen Coins” from the red tab housed in the lower left-hand corner of the screen and select the amount of zen coins you would like to redeem. You will be issued a custom code that you can copy and paste into the discount bar during check out (Please note - only one code can be used). Your total payment amount will be discounted by the amount of zen coins you allocate to the purchase. Note that zen coins may only be redeemed for the purchase price of the product. Sales tax, shipping, and other handling charges assessed in addition to the price of the product are your responsibility and zen coins may not be used to discount these additional charges.
  • Exclusions. Only one account per natural person. Only one discount code can be redeemed per transaction. Rewards redemption codes may not be combined with any other discount codes. Zen Coins may not be transferred or gifted at this time. Zen Coins cannot be used on past purchases. Zen Coins accumulated on different accounts by different members may not be combined or aggregated to make purchases of products or for any other reason. Zen Coins earned in a transaction cannot be redeemed in the same transaction. Redeemed zen coins cannot be retroactively applied to any past order or receive a price adjustment on any order where redeemed zen coins were not applied. Zen Coins have no cash value outside of the ZenART Supplies website and are available only to members in good standing.
  • Zen Coins Expiration and Time Lapses. All zen coins acquired, whether standard zen coins or bonus zen coins, shall expire 180 days from the date the zen coins are added to your account. Zen Coins expire 180 days from the date in which they were assigned to your account. Specific onsite activities in which zen coins will be awarded are set to accrue zen coins based on a time-lapse at the discretion of ZenART Supplies.
    • Sign up: zen coins are added to your account instantly
    • Order: zen coins are added to your account when your order is placed.
  • Once zen coins are redeemed, a discount code will be assigned and we are unable to cancel the discount code and reapply the zen coins to your Reward & Referral account. Discount codes generated by redeeming zen coins do not expire until used. They are a one-time use code, so once it is used it is gone. If an order is returned zen coins will not be reinstated.

4. Subscribe & Save Plan

  • Re-occurring purchase. Purchase is necessary in order to participate in this plan. The plan is worth $6.95 and will be charged to your account on the same date of the month that you purchased the plan, i.e. if you purchased the plan on 19th of January, you will be charged for the plan on the 19th of each month you are a Subscribe & Save Plan member.
  • 15% re-occurring discount. As a member of the subscribe & Save Plan, you are eligible for a 15% discount every time you put an order in place. You are qualified for the discount as soon as you purchase the plan.
  • Cancellation. After a purchase made with a Subscribe & Save Plan, you are not able to get a refund for the plan for the month the purchase was valid for but you can cancel for the following months.
  • Free samples & accessories. These are included for members of Subscribe & Save Plan only. These are not included in each order but the member will be informed when they will receive "extras" in their order.
  • Access to exclusive content. Exclusive access to tutorials, guides, tips & tricks in video, pdf, or audio format will be part of the membership program. Not all exclusive content is available but what is and will be available is up to ZenART Supplies sole discretion.


  • By registering with Zenartsupplies.co and joining the Reward & Referral Program, you agree to be bound by the terms and conditions set forth in these Terms and Conditions, as well as any other terms that may be associated with the Reward & Referral Program. ZenART Supplies reserves the right to cancel, modify, suspend or restrict the Reward & Referral Program, your account, the redemption of zen coins, or any aspect of the Program, including, without limitation, the zen coin conversion ratio and the zen coin expiration policy at any time. Any changes can be made without advance notice. ZenART Supplies may make these changes even though such changes may affect your ability to use zen coins already accumulated. You are responsible for remaining knowledgeable about the Program Terms and Conditions. A Member's zen coins balance, as reflected in ZenART Supplies records, shall be deemed correct. ZenART Supplies reserves the right to determine the amount of zen coins in any Member's account based on ZenART Supplies' internal records related to such Member's account. In the event of an inconsistency between the amount accrued in a Member's account as stated on any Member's receipt and ZenART Supplies internal records, ZenART Supplies internal records will control. ZenART Supplies assumes no responsibility for errors caused by incorrect Member information. Your right to transfer zen coins earned or granted under the Program is strictly limited. The sale of zen coins is prohibited and may result in the confiscation or cancellation of your zen coins as well as suspension or termination of your membership, which in each case shall be final and conclusive. All transactions involving zen coins and all Member accounts are subject to review and verification by ZenART Supplies. The zen coins balance in a Member's account may be unavailable for use when an account or transaction is under review. ZenART Supplies may revoke any Member's membership in the Reward & Referral Program at any time if such Member engages in abuse of the Reward & Referral Program or fails to follow the terms and conditions of the Program. Fraud or abuse relating to the accrual of zen coins or redemption of rewards may result in revocation of membership in the Program and may affect a Member's eligibility for participation in any other ZenART Supplies program, present or future. Zen Coins are non-transferable and cannot be redeemed for cash. The interpretation and application of the Program's Terms and Conditions are at the sole discretion and determination of ZenART Supplies. For more information or other questions, click on Contact Us.
  • The Terms and Conditions of the loyalty program are subject to change at ZenART Supplies’ sole discretion at any time and without notice to customers. Upon customer’s at-will termination of their Zenartsupplies.com registered account, or if a customer is termination for violation of these Terms and Conditions or other activities in violation of the intent and good faith intended use of this Site, all zen coins will immediately be forfeited and will no longer be redeemable. ZenART Supplies will make reasonable efforts to award zen coins as outlined above to all 1. registered and 2. qualifying Zenartsupplies.co customers but is not responsible for any technical or unforeseen errors that may occur.
  • Zen Coins are nontransferable, nonredeemable for cash, are nonrefundable and are not valid outside of Zenartsupplies.co. Purchases made outside Zenartsupplies.co are not valid for zen coin accrual (this includes, but is not limited to Facebook resell groups, Ebay, and Amazon).
  • Employees of ZenART Supplies are not eligible to participate in the Reward & Referral Program.

Subscribe & Save Plan

Membership Benefits for Just $6.95/Month

For other currencies, the respective conversion applies.


Marketing in Arts: How to Gain Artist Exposure

Marketing in Arts: How to Gain Artist Exposure
Deciding to become a professional visual artist is something that can be quite overwhelming and confusing at the start of your journey. You might now know where to start! Artists are all different from one another, and as with anything in this life - there is no one way to do things. Aside from carving your own path while simultaneously progressing in your artistic course, you also need to learn how to get the proper exposure as an artist for you and your work.In this field, good marketing in arts is vital for success; and knowing how to strategise and execute your own strategies can greatly help you achieve your goals. Being recognized as an artist and gaining a wider audience for your work is crucial for your marketing in arts, but with the proper jumpstart and guidance - this shouldn't feel too overwhelming!We live in modern times, and we are now in the era of self-publishing. Thanks to the internet and the advancement of technology, it is now possible (and very advisable!) to self-publish. If you don't get yourself out there and create your own platform of marketing in arts, you're missing out on a lot of great business and personal opportunities. If you're wondering how to drive more attention to your art, how to start selling your work and making a name for yourself as an artist, then look no further. This article is the perfect read for you! We will teach you how to achieve your goals of marketing in arts and artist exposure, specifically made for your personal practice.But before going any further, let me first define the term self-publishing. What does it really mean?According to the Cambridge English Dictionary: self-publish: to arrange and pay for your own book to be published, rather than having it done by a publisher.Marketing in arts - Water journalThe term self-publishing was first used in relation to authors of books who used their own resources to publish their work. This means that they did not rely on any publishing company, organization or institution to bank on them and publish their work. The authors put in their own time, money, and efforts of marketing in art to let their books reach a wider audience. Today, the term self-publishing has slightly changed in meaning, and it may also refer to anything we do on our online platforms! With the rise of social media - the photos we share, the opinions we post, the stories we write and upload on our websites - these are all forms of self-publishing and fundamentally, marketing in arts as well. Now, there are a lot of options available on how you can self-publish your own works. In this article, I will discuss the different ways (both online and offline) you can get more exposure through self-publishing and utilising your own marketing in arts. The trick is just having to find which ones work best for you and your art. Read along!

1. Establish your style for maximum artist exposure

Before everything else, find and establish your own art style. Knowing who you are as an artist, what you like working with, and the different ways you want to execute your ideas make up your identity as an artist. Keep in mind that each artist is unique, and only you can tell your stories to the world. So whatever style you feel most comfortable working with, stick to it and focus on refining your technique even more.Having an approach in your art that's identifiable to you is the biggest way to get marketing in arts. Sometimes, our own art does the work for us and markets itself! When people see that you have a certain style that is recurring in your work, they will come to identify it over time.It can also help to have all your marketing in art materials in unison with your personal style. Your business cards, printed portfolio, painting signature, and (sometimes) even your clothing can all be great tools in establishing this image! A great example of an artist who lived out her style unapologetically, both in her art and fashion is the legendary artist Frida Kahlo. I talked about her influence on women's empowerment further in this article!

Frida Kahlo Frida Kahlo in her signature style, taken by friend Nikolas Muray.

2. Secure an online portfolio

Having an online portfolio is one of the oldest tricks in the book. When artists discovered that they can create a virtual portfolio, it changed the game of marketing in arts forever. Online portfolios are one of the safest ways to publish your work exclusively. You can choose to host with popular websites like DeviantArt, Behance, and Wix; or you may also create your own - which is more personal and exclusive.This online platform will serve as your official home on the internet. Hence, it should reflect who you are as an artist! Here, you can upload all forms of art and subdivide them into categories and tabs. It is also advised that you include sections like About Me, Blog, and Contact page. This is to make sure that this information is accessible to your audience, potential buyers, and collaborators.

3. Include your social media accounts

One of the major players in marketing in arts today is the presence of social media. People spend a good part of their days browsing on their smartphones, and even the biggest brands have taken their efforts of marketing in arts and advertising to social media. This is to reach the online audience that is multiplying exponentially each day. When you are an artist, one thing that you must understand (and come into terms with) is the fact that you ultimately become a brand. Your work is a product of your brand, and usually, for artists - this brand is your own name. Like any other company, you must pay attention to your online branding and marketing in arts, and this includes your social media accounts.

For more specific instructions for each platform, see the details below!

Marketing in arts
Making a page on Facebook can largely contribute to your online marketing in arts. This is a page that people can like, follow, and see your works - whether in progress, finished, and are currently in exhibitions! It's really up to you what you want to share, because a Facebook page will allow your audience to engage with you. You may also ask questions from polls, share your thoughts using status updates, and message with potential buyers and enthusiasts on the Messenger app. Facebook and Instagram are now under one company, and with their unified ads, you can make sponsored content for your marketing in arts that can reach a wider, yet targeted audience.
Instagram is one of the most popular platforms on social media right now. Originally created for personal interaction amongst family and friends, businesses have now dabbled into it for their marketing in arts. They use Instagram to showcase their work, services, and products; interact with their audience, and build a community through their following. With its newest addition of Instagram stories, you can show snippets of real-time work getting done. If you already have a personal profile, no worries! You can turn it into a business profile, where you are more than encouraged to upload photos of your personal life. With the market trend as of lately, people love associating brands with a real person.Marketing in art

Our community's response to how Instagram helps them market their work.

For starters, create a username that is easily remembered. This may also include an annotation for art that makes it easier for people to understand and associate it with your marketing in arts. i.e. -- @username.artOnce you have this, switch your personal profile to a business one! As you fill up the bio section, it is good to include a short summary of your work and what they can expect from the Instagram page. i.e. Oil and Watercolor artist based in London. Accepts commissions, exhibition invites, etc.An Instagram page that's well-curated in posts and colour theme for your marketing in arts can largely contribute to your audience identifying and remembering you better.Marketing in art - Sarah Coey - @sarahcoeyart

ZenART enthusiast Sarah Coey's Instagram page @sarahcoeyart

Pinterest is slightly different from Instagram and Facebook. It is composed of photos and videos alone, and your profile is where you can create your own "Boards" which serve as a category marker. First things first! With Pinterest, you need to build a Business account to get access to analytics. Then, choose the topics you would like to cover on your page, according to your customer's interests. Basically, this is what your "brand" is trying to offer. If you are an abstract artist, focus on abstraction as one of your key points for your marketing in arts. Marketing in art - Pinterest

ZenART Supplies Pinterest Page. Have you followed us yet?

Here are some content ideas that will be very vital for your Pinterest page!
  • About the Artist: Briefly talk about what you do, who you are, and your experience as an artist
  • Behind the Scenes: This can include behind-the-scenes shots of your office studio, gallery ingress, works in progress, etc.
  • Resources: Artists love learning from other artists. Moreover, your followers are interested in your key tips and information! So share some knowledge and any technique that you put in your type of work.
  • Tutorials: You can write about your process, or take videos of it. The audience loves inclusion, so they want to see how you create your work.

4. Join artist communities and online forums

Today, joining online artist communities is key for your marketing in arts, as it is a great way to meet people in the same industry and to maximize artist exposure! By joining in the conversations, you can find out about the latest news in the market, ongoing exhibitions that may interest you, and most especially - ask about the best products you can use for your work! After all, great work starts with great materials. Click here to see why artists all over the world rave about the ZenART paints and brush sets!The best communities online allow a free discussion of interesting topics, as long as they are not offensive in any way. Choose a group that's inspirational, motivational and posts updates on a daily basis! You will know that they are serious with their engagement. With these kinds of communities, you will feel safe exchanging ideas with other artists. Most especially, you can learn a lot from them - from how they do their own marketing in arts, to the different techniques that they use, and who knows - you might even get invited to an exhibit or two! Engaging in discussions in communities is like attending substantial meetings and gatherings, but now it's done online. Easy and convenient!Marketing in artYou can find lots of artist communities on Instagram (engage with the community in the comments and stories), and on Facebook (in the form of Facebook groups) to extend your marketing in arts. There are also popular websites like Reddit, Quora, and of course - Wet Canvas, the biggest online forum dedicated to art.

5. Visit & join local gallery exhibitions

Wherever you are, there's usually a number of local galleries near you. Since art exhibitions are held regularly, visiting and joining local ones are a great way to jumpstart your career and sell your works. Begin by checking which exhibitions are up in your neighbourhood. Pay these shows a visit, and see the works of other artists too. By regularly checking up on activities, you can actually learn a lot of things that you can use for your marketing in arts. You will see how other artists price their work outside the internet; you may learn a trick or two with regards to their technique, framing, concept, write-ups, and anything else that might spark your interest.Marketing in artAnother important thing you will gain by visiting gallery exhibitions on a regular basis is the new people you will meet. When it comes to art, networking is key! Just like in online communities, you will meet people you can work with in the future. Expand your techniques on marketing in arts, learn about making proposals for your own exhibitions, and see which upcoming activities you can further join to really broaden your art engagement. Usually, there are lots of opportunities around; you only need to ask!

6. Sign up with online galleries

One great strategy to start selling art online is to team up with an existing platform. This allows you to take advantage of an existing audience as well as existing sales tools, without the need of developing neither by yourself. Another plus point for this is the wide audience that online galleries target.There are lots of online establishments you can find on the internet. Each one of these platforms is completely unique and some of them might not be suitable for your art practice. If you are focusing on fine art, maybe selling prints is not a good idea or if you are pop artists maybe creating a merchandising line is a good move. Some of them are print on demand websites, others are online art galleries or art commission websites. (source: artplusmarketing.com)One of the biggest platforms for your marketing in arts is Saatchi Art, an online gallery that carries paintings, illustrations, and collage works, to name a few. Thousands of artists worldwide put up their work on the site and sells their work to audiences not limited to their local reach! Collectors can give reviews about the artist and their work, hence the artist's chances of getting testimonials and reviews for their work are higher. If you are interested in knowing more about how online galleries work, we can talk about it further in a separate blog post! Let us know in the comments below.

7. Talk about your work

Even with the rise of all modern marketing in art techniques over the years, there is still no tool that comes as strong as the power of word of mouth. People's curiosities regarding a brand always tend to spark up when the information comes from their families or friends. After all, who can be a more trusted source? Yet, we often overlook its importance. Prioritise your personal presence, and talk about your work! When you have finally put up your social media pages, or land an exhibition in your local gallery, let your friends and family know about this. Call them up, send them a message and a personal invite. Ask them to visit your Facebook and Instagram, share your posts, visit your opening night... Anything that can help you get your art out there. Of course, do not overstep boundaries and ask them to do much. This is just one of the ways you can get organic exposure. You will be surprised by the amount of support you will get from these people. Those who truly desire the best for us will support us through any good endeavour that we choose. Marketing in artSetting your mind on something and making concrete steps on how to achieve it can greatly help us work towards our goal. Given this - Carefully list down the steps you are willing to take for your art, stick to it, and prioritize getting your work out there, expanding your marketing in arts. Create a Vision Board for yourself, where you can outline your work goals with your personal life priorities. Check out how to create your own Vision Board here!

Marketing in arts

After summarising the most effective ways on how you can get more exposure for your marketing in arts, the most important thing that tops all of these points is to just focus on one's artistry. Doing all these things for marketing in arts and exposure without mastering your craft is a surefire way of setting yourself up for failure. Focus on the craft that you do, even after you have gained a constant following. Always strive to be better, and practice your art on a daily basis!


Did you find this article useful? If so, what do you think about it? Do you have any more tips you would like to share with the community regarding marketing in arts? Do let me know in the comments below! Your words are always appreciated. :) For daily painting inspiration, tips, suggestions, don't forget to follow us on Instagram and like us on Facebook! We are also setting up our Facebook community group, so watch out for that. We have so many surprises in store for you. :)
Ardak Kassenova, ZenART Supplies co-founder, @ardak_zenartArdak Kassenova is mother, artist and ZenART Supplies co-founder. "My heart and soul were always with Art, and since my childhood as long as I remember myself, I was dreaming to be an artist. I was painting after work, when I had time, and teaching myself through the books, videos, visiting art galleries and museums. I've been very curious about different techniques and styles, and therefore accumulated knowledge and experience on a variety of mediums". After 20 years of a successful corporate career and with becoming a mother to two wonderful girls, she decided that it's time to make drastic changes and link her life with Art. She started to paint again and decided to create her own art supplies brand that would help artists to fulfil their creative dreams and achieve their best results since the beginning using high-quality art materials without wasting their precious time and money. Say hello to @ardak_zenart on Instagram!

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