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Press Ardak Kassenova Shares Her Story on Doodlewash

Fabrianne

“How an enduring love for art gave birth to a brand” — Ardak Kassenova tells the story of her journey to an artful life and ZenART.

London, 28 June 2021 — Creative Director and co-founder of ZenART Supplies Ardak Kassenova shared her inspiring journey with the Doodlewash community in the last week of June. Doodlewash is a watercolor painting and sketching global community created by ZenART friend Charlie O’Shields. A highlight of this wonderful community is their tradition of inviting water media artists to share stories of their art journey to inspire as many people as possible to create art. 

A Lifetime of Learning

In her story, Ardak also narrated her journey to a life-long pursuit of knowledge. Born to parents that valued holistic development through engaging not only in scholarly activities but also in a wide range of arts, it is no wonder that Ardak grew up excelling in both her academic and non-academic endeavors.


“I believe that education opens up new doors, and I believe in life-long-learning.”
—Ardak Kassenova


The Birth of ZenART

Art has always been a wonderful friend to Ardak. ZenART was  inspired by many things, but it is safe to say that the idea presented itself as a solution to a gap that Ardak experienced first hand when she had to take care of an infant and a toddler while shopping for art supplies.  How many stories like this one have we heard before?


“ZenART is a journey to Zen – your harmonious self, calm and energised, through ART – the universal language of soul, which speaks when your mind is quiet.”
—Ardak Kassenova


Read the full feature here: GUEST ARTIST: “How An Enduring Love For Art Gave Birth To A Brand” by Ardak Kassenova

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About ZenART

ZenART Supplies was created by an artist who believes in the nurturing power of art. Founded by professional artist Ardak Kassenova and her husband Roberto Auriemma, ZenART is a family-run, London-based fine art supplies company that comprises a caring group of artists who are purposed to inspire the world through art. 

Download ZenART Press Kit
More about ZenART and our Team
More about Ardak Kassenova
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